Design That Actually Works for Real People

We teach user experience design the way it should be learned—by questioning assumptions, testing with actual users, and building interfaces that don't need instruction manuals. Our autumn 2025 programme focuses on practical skills you'll use from day one.

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Learn From Projects That Nearly Failed

Most courses show you polished case studies where everything went perfectly. That's not how real design works.

Our curriculum includes projects that struggled—where user testing revealed fundamental problems, where assumptions proved wrong, where teams had to start over. Because that's where the actual learning happens. You'll see exactly what went wrong, why it went wrong, and how experienced designers navigate these situations.

Starting September 2025, you'll work through scenarios based on real client projects, complete with the messy bits left in.

Designer reviewing user testing feedback on multiple screens

Three Core Skills That Separate Good Designers From Great Ones

Research That Reveals Truth

Not surveys that confirm what stakeholders want to hear. You'll learn interview techniques that uncover what users actually do versus what they say they do—and spot the difference between stated preferences and observed behaviour.

Prototyping Without Perfection

Quick, messy prototypes beat pixel-perfect mockups every time. We'll show you how to test concepts in days instead of weeks, using tools that force you to focus on interaction rather than visual polish. Your first prototype will probably be on paper.

Communication That Sells Ideas

Brilliant design means nothing if you can't explain why it works. You'll practice presenting design decisions to sceptical stakeholders, defending choices with evidence, and knowing when to compromise without losing the core experience.

What Former Students Actually Say

"I appreciated how much time we spent on user research. My previous course touched on it briefly, but here we actually conducted interviews, analyzed transcripts, and found patterns. That skill alone has been invaluable."

Elara Thornbury Completed Programme 2024

"The instructors pushed back on my designs regularly. At first it was frustrating, but that's exactly what happens in real jobs. Learning to defend your choices with research data rather than personal preference changed how I approach every project."

Iskra Vasilev Completed Programme 2024

How the Programme Actually Runs

Foundation Phase

First six weeks cover research methods and cognitive psychology basics. You'll conduct your first user interviews and learn what questions reveal actual behaviour patterns.

Prototyping Practice

Weeks seven through twelve focus on rapid prototyping. You'll create multiple versions of the same interface, test them with users, and iterate based on feedback rather than assumptions.

Real Client Work

Weeks thirteen through twenty involve working with actual organisations who need UX help. You'll present findings, defend recommendations, and navigate stakeholder disagreements.

Portfolio Development

Final four weeks focus on documenting your process. Not just showing pretty screens, but explaining your thinking, what you learned from failures, and how you adapted.

Programme Begins September 2025

We accept twenty-four students per cohort. Applications open in June. If you're serious about learning user experience design properly—not just the theory, but the messy reality of working with actual users—get in touch.